For the past few weeks, many football fans have been living and breathing just one thing: the World Cup. When they’re not watching on the matches, many people have flocked to FIFA.com, the source for the latest info on players, standings and scores. With all these people looking for the latest and greatest on their favorite sport, we’re pleased that FIFA has chosen the Google Search Appliance to power search on their website. With the GSA, FIFA.com can provide universal search across all types of content. Try searching for “Messi” from FIFA.com’s search box, and you’ll see all kinds of data: statistics, news results, images and videos—all pertaining to Messi. For more on the Google Search Appliance and how FIFA is putting it to work, check out our post on the Enterprise blog . Posted by Vijay Koduri, Product Marketing Manager, Enterprise Search

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Finding soccer stats with the Google Search Appliance

For the past few weeks, many football fans have been living and breathing just one thing: the World Cup. When they’re not watching on the matches, many people have flocked to FIFA.com, the source for the latest info on players, standings and scores. With all these people looking for the latest and greatest on their favorite sport, we’re pleased that FIFA has chosen the Google Search Appliance to power search on their website. With the GSA, FIFA.com can provide universal search across all types of content. Try searching for “Messi” from FIFA.com’s search box, and you’ll see all kinds of data: statistics, news results, images and videos—all pertaining to Messi. For more on the Google Search Appliance and how FIFA is putting it to work, check out our post on the Enterprise blog . Posted by Vijay Koduri, Product Marketing Manager, Enterprise Search

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Finding soccer stats with the Google Search Appliance

The other day a person contacted me about wanting to help me with ad retargeting on one of my sites, but in order to do so they would have had to have tracked my site. That would have given them tons of great information about how they could retarget all my site’s visitors around the web. And they wanted me to give that up for free in an offer which was made to sound compelling, but lacked substance. And so they never got a response. Given that we live in “the information age” it is surprising how little people value data & how little they expect you to value it. But there are still a lot of naive folks online! Google has a patent for finding under-served markets . And they own the leading search engine + the leading online ad network. At any point in time they can change who they are voting for, and why they are voting that way. They acquired YouTube and then universal search was all the rage. Yes they have been pretty good at taking the longterm view, but that is *exactly* why so many businesses are afraid of them . Google throws off so much cash and collects so much data that they can go into just about any information market and practice price dumping to kill external innovation & lock up the market. Once they own the market they have the data. From there a near infinite number of business models & opportunities appear. Google recently became the #1 shopping search engine . How did they respond? More promotion of their shopping search feature. All those star ratings near the ads go to a thin affiliate / Google value add shopping search engine experience. Featured placement for those who are willing to share more data in exchange for promotion, and then over time Google will start collecting data directly and drive the (non-Google) duplication out of the marketplace. You can tell where Google aims to position Google in the long run by what they consider to be spam. Early remote quality rater guidelines have highlighted how spammy the travel vertical is with hotel sites. Since then Google has added hotel prices to their search results, added hotels to some of their maps, and they just acquired ITA software - the company which powers many airline search sites. Amongst this sort of backdrop there was an article in the NYT about small book shops partnering up with Google. The title of the article reads like it is straight out of a press release: Small Stores See Google as Ally in E-Book Market . And it includes the following quote Mr. Sennett acknowledged that Google would also be a competitor, since it would also sell books from its Web site. But he seemed to believe that Google would favor its smaller partners. “I don’t see Google directly working to undermine or outsell their retail partners,” he said. “I doubt they are going to be editorially recommending books and making choices about what people should read, which is what bookstores do.” He added, “I wonder how naïve that is at this point. We’ll have to see.” If they have all the sales data they don’t need to make recommendations. They let you and your customers do that. All they have to do to provide a better service than you can is aggregate the data. The long view is this: if Google can cheaply duplicate your efforts you are unneeded duplication in the marketplace. Look at the list of business models Google publicly stated they were leery on : ebook sites get rich quick comparison shopping sites travel aggregators 3 out of 4 ain’t bad. But they even on the one they missed, they still have an AdSense category for it.

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Free Data

The other day a person contacted me about wanting to help me with ad retargeting on one of my sites, but in order to do so they would have had to have tracked my site. That would have given them tons of great information about how they could retarget all my site’s visitors around the web. And they wanted me to give that up for free in an offer which was made to sound compelling, but lacked substance. And so they never got a response. Given that we live in “the information age” it is surprising how little people value data & how little they expect you to value it. But there are still a lot of naive folks online! Google has a patent for finding under-served markets . And they own the leading search engine + the leading online ad network. At any point in time they can change who they are voting for, and why they are voting that way. They acquired YouTube and then universal search was all the rage. Yes they have been pretty good at taking the longterm view, but that is *exactly* why so many businesses are afraid of them . Google throws off so much cash and collects so much data that they can go into just about any information market and practice price dumping to kill external innovation & lock up the market. Once they own the market they have the data. From there a near infinite number of business models & opportunities appear. Google recently became the #1 shopping search engine . How did they respond? More promotion of their shopping search feature. All those star ratings near the ads go to a thin affiliate / Google value add shopping search engine experience. Featured placement for those who are willing to share more data in exchange for promotion, and then over time Google will start collecting data directly and drive the (non-Google) duplication out of the marketplace. You can tell where Google aims to position Google in the long run by what they consider to be spam. Early remote quality rater guidelines have highlighted how spammy the travel vertical is with hotel sites. Since then Google has added hotel prices to their search results, added hotels to some of their maps, and they just acquired ITA software - the company which powers many airline search sites. Amongst this sort of backdrop there was an article in the NYT about small book shops partnering up with Google. The title of the article reads like it is straight out of a press release: Small Stores See Google as Ally in E-Book Market . And it includes the following quote Mr. Sennett acknowledged that Google would also be a competitor, since it would also sell books from its Web site. But he seemed to believe that Google would favor its smaller partners. “I don’t see Google directly working to undermine or outsell their retail partners,” he said. “I doubt they are going to be editorially recommending books and making choices about what people should read, which is what bookstores do.” He added, “I wonder how naïve that is at this point. We’ll have to see.” If they have all the sales data they don’t need to make recommendations. They let you and your customers do that. All they have to do to provide a better service than you can is aggregate the data. The long view is this: if Google can cheaply duplicate your efforts you are unneeded duplication in the marketplace. Look at the list of business models Google publicly stated they were leery on : ebook sites get rich quick comparison shopping sites travel aggregators 3 out of 4 ain’t bad. But they even on the one they missed, they still have an AdSense category for it.

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Free Data

Today, almost half of all airline tickets are sold online. But for many people, finding the right flight at the best price is a frustrating experience; pricing and availability change constantly, and even a simple two city itinerary involves literally thousands of different options. We’d like to make that search much easier, which is why I’m pleased to announce that today we have signed an agreement to acquire ITA , a Boston-based software company specializing in organizing airline data, including flight times, availability and prices. While online flight search is rapidly evolving, we think there is room for more competition and greater innovation. Google has already come up with new ways to organize hard-to-find information like images, newspaper archives, scholarly papers, books and geographic data. Once we’ve completed our acquisition of ITA, we’ll work on creating new flight search tools that will make it easier for you to search for flights, compare flight options and prices and get you quickly to a site where you can buy your ticket. We’re confident that by combining ITA’s expertise as the leading developer of flight information software with Google’s technology we’ll be able to create great user innovations in flight search. ITA has built a very successful QPX business, and we’re looking forward to working with their current and future customers. Google will honor all existing agreements, and we’re also enthusiastic about adding new partners. You can read more about this deal here , and we’ll keep everybody up to date as we work to close this exciting acquisition. Posted by Marissa Mayer, Vice President, Search Products & User Experience

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Taking off with ITA

(Cross-posted from the Gmail Blog ) Often when I tell people that I work on Google video chat , I hear stories about how they’ve used it to give a video tour of a new home to friends, introduce a baby to relatives, keep in touch with traveling loved ones… the list goes on. This got me thinking about how convenient—and sometimes even magical—the experience of video chatting is. So when I saw that my grandma—who loves keeping in touch with family more than anyone—wasn’t set up to use video chat, I decided to help her get started. While doing so, it occurred to me how many people there must be out there in similar situations. If only there were a simple way that any grandmother could use to get started on her own… Introducing the Grandmother’s Guide to Video Chat: This video, along with a printable guide , can be accessed at google.com/chat/grandma . Feel free to share this link with your grandma—or grandpa—or, well, anyone who wants to video chat to help get them up and running. And after your grandma is all set up, take a screenshot of you video chatting with her and email it to grammy324@gmail.com to share it with us. The first 100 people to do so will get a t-shirt, printable guide and VHS of the video (because if your grandma’s like mine, she’s still a cassette kind of girl). In a few weeks, we’ll feature the best photos submitted on the Gmail blog . Posted by Jason Toff, Grandson of Evelyn & Ida

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Grandmother’s guide to video chat

Googlers came out en masse this year to celebrate Pride around the world, in cities ranging from Dublin to Pittsburgh. Pride celebrations are a time for family, friends and members of the LGBT* community to reiterate their commitment to equality and honor the trailblazers whose efforts made it possible for us to stand out and proud today. Nearly 300 Googlers marched with colorful balloons down Market Street for San Francisco’s 40th annual Pride parade. We braved the rain in Boston, enjoyed the sun in New York, rode a trolley in Chicago and marched with the Israel Gay Youth Organization in Tel Aviv and Haifa. Googlers will be participating in EuroPride , held in Poland this year, as well as many other parades, including Tokyo for the first time. And we’ll be celebrating Pride season in Singapore too. This year, we have another reason to celebrate. Google will be grossing-up imputed taxes on health insurance benefits for all same-sex domestic partners in the United States, retroactive to January 1, 2010. Starting July 1, we’ll also be providing the equivalent of the Family and Medical Leave Act for all same-sex domestic partners. And we’ve worked with our carriers to update their definition of infertility—it’s now defined as the inability to conceive a child with no stipulations on trying for one year. Google supports its LGBT employees in many ways: raising its voice in matters of policy , taking a moment to remember the plight of transgender people around the world and going the extra mile to ensure that its employees are treated fairly. There’s a lot be proud of this year but we know the best is yet to come. We look forward to many more years of Pride celebrations. Take a glimpse at the global festivities below. * LGBT stands for lesbian, gay, bisexual or transgendered but, without letting the acronym get too unwieldy, is also intended to include people who identify as queer, asexual or intersexed, amongst others. Posted by Cynthia Yeung, Strategic Partner Development Team

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Celebrating Pride 2010

In the United States, our lives would be unrecognizable without the First Amendment. Every time you search, tweet, blog, pray (or not), gripe about your government, gather with your friends online or off, upload a video, read a newspaper or send an email to your member of Congress, you’re enjoying the rights it guarantees: Congress shall make no law respecting an establishment of religion , or prohibiting the free exercise thereof; or abridging the freedom of speech , or of the press ; or the right of the people peaceably to assemble , and to petition the Government for a redress of grievances. We’re celebrating the First Amendment on the 1st of July by joining news organizations, artists, librarians, lawyers, educators and many others in supporting 1 for All , a national campaign to teach Americans about the source of these fundamental freedoms. From now through July 25, you can show your support for the First Amendment by submitting a 30-second video that demonstrates your freedom to speak, rock or assemble. The best videos will be featured on YouTube, on TV and at the Newseum in Washington, D.C. At a time when restrictions on speech are increasing around the globe, we think it’s essential to remind ourselves that we can’t take freedom of expression for granted. Get informed, get involved and stand up with us for the First on the 1st. Posted by David Drummond, SVP, Corporate Development and Chief Legal Officer

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Standing up for the First Amendment with 1 for All

(Cross-posted from the YouTube Blog ) It’s been 71 days since the offshore drilling rig Deepwater Horizon exploded in the Gulf of Mexico, causing the largest offshore oil spill in U.S. history. Since then, we’ve used our platforms to make sure that people can watch and participate in real time, access all the latest information on the crisis and response and share concerns through various programs and initiatives. Now we’re teaming up with PBS NewsHour to take you to BP headquarters in Houston for an exclusive interview with Bob Dudley, President and CEO of BP’s Gulf Coast Restoration Organization. In a live session moderated by the PBS NewsHour’s Ray Suarez, Mr. Dudley will respond directly to your questions . Now is your chance to ask BP questions on accountability, the clean-up plan, recovery efforts in the Gulf Region, environmental impact, the status of the relief well drilling, the role of the U.S. government, the future of offshore drilling and of BP as a company. Using Google Moderator on youtube.com/citizentube , submit your questions and vote the best ones to the top. Then join us for the live interview tomorrow, Thursday, July 1, at 3:30 pm ET/12:30 pm PT on CitizenTube . Portions of the interview will also be aired Thursday evening on the PBS NewsHour and available on YouTube. Early on, we partnered with NewsHour to bring you a live stream of the oil gushing into the waters of the Gulf . On June 15, we streamed President Obama’s Oval Office address on the oil spill crisis on CitizenTube. After the President’s speech, White House Press Secretary Robert Gibbs answered questions submitted by YouTube users , who cast nearly 200,000 votes to select the top questions from 7,000+ submitted. We hope that these various opportunities to engage and participate in a current event help you and fellow citizens stay more informed and have your voice heard. Posted by Olivia Ma, YouTube News Manager and Ginny Hunt, Google Public Sector Manager

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Bob Dudley, Chief Executive for BP Response, answers your questions about the oil spill